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Petah Tikva

A Haggadah in three languages, and a directory for the year.

Book designTypesettingPrint
17 figures · 5 inks · Made in Toronto
Petah Tikva brand work
№ 01The brief89 words

Petah Tikva Anshe Castilla is a Sephardic congregation in Toronto that keeps the customs of Spain and Morocco.

Etpaar designed two of its printed books.

The Haggadah follows the congregation's own custom. We brought the old text in by OCR and set it fresh in Hebrew and English, with Spanish alongside, then gave it drop caps, spot illustrations, a page style of its own and a painted cover.

The 2024-2025 directory carries the same care: a navy and gold cover with a shofar medallion and the Petah Tikva mark.

№ 02The palette5 inks
01
Navy
#152635
02
Blue
#001690
03
Gold
#B0872E
04
Cream
#F5EDD8
05
Deep red
#8A3B2E
№ 03The work16 figures
The Petah Tikva Anshe Castilla mark in white on the congregation blue.
The Petah Tikva Anshe Castilla mark in its own blue on cream.
The Haggadah and the directory laid out as a wall: both covers and the spreads.
The Haggadah held up in front of a gold circle on a navy wall.
The mark in six colourways: blue on cream, white on blue, gold on navy, navy on gold, navy on white, cream on red.
The palette: navy, blue, gold, cream and deep red.
Shefoch, close: the word for the fourth cup in red and gold.
The Haggadah open at Hallel, resting on a wave of gold, cream and red paint.
The Haggadah cover, front and back, laid flat.
The 2024-2025 directory on a cream plinth against a blue wall.
The seder plate and the order of the night, beside Kal Hamira.
The illustrated seder plate, close.
Yachatz in Hebrew, English and Spanish on one page.
The directory and the Haggadah side by side on a gold ledge.
The Petah Tikva mark as a repeat, gold on navy.
The Petah Tikva mark over the Haggadah on navy velvet by candlelight.
№ 04More workThe index continues
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